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Story Rules: 31 Timeless Storytelling Techniques To Win At Work
Publisher:
Penguin Business
| Author:
Ravishankar Iyer
| Language:
English
| Format:
Hardback
Publisher:
Penguin Business
Author:
Ravishankar Iyer
Language:
English
Format:
Hardback
Original price was: ₹699.₹524Current price is: ₹524.
In stock
Ships within:
7-10 Days
In stock
ISBN:
Page Extent:
272
Unfortunately, ‘storytelling’ has become a bit of a buzzword. As a result, there are many people extolling its virtues and teaching it through their unique approach to the craft. One reason for this confusion is that most existing books on storytelling have a narrow approach. They pick up one niche on storytelling (e.g. story structure or charts or anecdotes or visual hierarchy) and claim that their approach is all there is to storytelling. This book aims to be the most comprehensive book on storytelling techniques for work. It also aims to focus on the How, not the Why.
Description
Unfortunately, ‘storytelling’ has become a bit of a buzzword. As a result, there are many people extolling its virtues and teaching it through their unique approach to the craft. One reason for this confusion is that most existing books on storytelling have a narrow approach. They pick up one niche on storytelling (e.g. story structure or charts or anecdotes or visual hierarchy) and claim that their approach is all there is to storytelling. This book aims to be the most comprehensive book on storytelling techniques for work. It also aims to focus on the How, not the Why.
About Author
Ravishankar Iyer is founder of the popular podcast Story Rules and a storytelling coach. He is a rank-holder Chartered Accountant (2001) and completed his MBA from IIMAhmedabad (2005). Before becoming a storytelling coach, he had valuable stints in management consulting, the social development sector and a start-up
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