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Emotional Digital

Publisher:
THAMES & HUDSON
| Author:
ALEXANDER BRANCZYK
| Language:
English
| Format:
Paperback
Publisher:
THAMES & HUDSON
Author:
ALEXANDER BRANCZYK
Language:
English
Format:
Paperback

Original price was: ₹595.Current price is: ₹446.

In stock

Ships within:
7-10 Days

In stock

ISBN:
Page Extent:
312

A collection of hundreds of contemporary typefaces, introduced by the designers themselves. While countless books showcase the latest in typographical design, this one presents the best printed media from the 5 most influential foundries, revealing a wide spectrum of work – from brochures, flyers and postcards to type-specimens and posters – that shows just how expressive and personal type can be. Foundries are organized alphabetically, and hundreds of fonts have been selected for their originality, impact and longevity. In many cases they have been created and applied by the same person, so the designer’s original vision, from “cutting” the typeface to the final printed or digital result, is seen as a continuous process. Many of the fonts are already, or are destined to become, classics. A useful reference section lists typefaces and designers, making often obscure sources accessible in a single document.

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Description

A collection of hundreds of contemporary typefaces, introduced by the designers themselves. While countless books showcase the latest in typographical design, this one presents the best printed media from the 5 most influential foundries, revealing a wide spectrum of work – from brochures, flyers and postcards to type-specimens and posters – that shows just how expressive and personal type can be. Foundries are organized alphabetically, and hundreds of fonts have been selected for their originality, impact and longevity. In many cases they have been created and applied by the same person, so the designer’s original vision, from “cutting” the typeface to the final printed or digital result, is seen as a continuous process. Many of the fonts are already, or are destined to become, classics. A useful reference section lists typefaces and designers, making often obscure sources accessible in a single document.

About Author

Alexander Branczyk is a partner in the Frankfurt design company Xplicit ffm and a founding member of Face2Face, a group of typographical artists. Jutta Nachtwey is an editor on the design magazine PAGE in Hamburg. Heike Nehl is a designer and partner in Moniteurs in Berlin. Sibylle Schlaich is a partner in Moniteurs in Berlin and co-runs the Face2Face label. Jurgen Siebert was editor-in-chief of the Hamburg design magazine PAGE.

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