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Thinking, Fast and Slow
Publisher:
PENGUIN
| Author:
Daniel Kahneman
| Language:
English
| Format:
Hardback
Publisher:
PENGUIN
Author:
Daniel Kahneman
Language:
English
Format:
Hardback
Original price was: ₹1,299.₹974Current price is: ₹974.
In stock
Ships within:
7-10 Days
In stock
ISBN:
Page Extent:
483
Why do we make the decisions we do? Nobel Prize winner Daniel Kahneman revolutionised our understanding of human behaviour with Thinking, Fast and Slow. Distilling his life’s work, Kahneman showed that there are two ways we make choices: fast, intuitive thinking, and slow, rational thinking. His book reveals how our minds are tripped up by error, bias and prejudice (even when we think we are being logical) and gives practical techniques that enable us all to improve our decision-making. This profound exploration of the marvels and limitations of the human mind has had a lasting impact on how we see ourselves. ‘The godfather of behavioural science … his steely analysis of the human mind and its many flaws remains perhaps the most useful guide to remaining sane and steady’ Sunday Times
Description
Why do we make the decisions we do? Nobel Prize winner Daniel Kahneman revolutionised our understanding of human behaviour with Thinking, Fast and Slow. Distilling his life’s work, Kahneman showed that there are two ways we make choices: fast, intuitive thinking, and slow, rational thinking. His book reveals how our minds are tripped up by error, bias and prejudice (even when we think we are being logical) and gives practical techniques that enable us all to improve our decision-making. This profound exploration of the marvels and limitations of the human mind has had a lasting impact on how we see ourselves. ‘The godfather of behavioural science … his steely analysis of the human mind and its many flaws remains perhaps the most useful guide to remaining sane and steady’ Sunday Times
About Author
Daniel Kahneman is Eugene Higgins Professor of Psychology Emeritus at Princeton University and a professor of public affairs at the Woodrow Wilson School of Public and International Affairs. He is the only non-economist to have won the Nobel Prize in Economic Sciences; it was awarded to him in 2002 for his pioneering work with Amos Tversky on decision-making.
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